Articles Tagged ‘speaking tips’

5 Things You Can Do Right Now To Improve Your Next Presentation

Monday, September 19th, 2011

Apple Founder and CEO Steve Jobs is loved and skewered by many. Love him or hate him, that’s what happens when you take chances and share provocative opinions. But few would argue that

Jobs is a masterful presenter. And though he’s naturally talented and gets technology to do some magical things with the wave of his wand, he also practices over and over and over to get it just right. There have been many articles written over the last decade especially take a peak inside this magician’s tophat. I came up with five “Jobsian” tricks you can adapt to make your next presentation a little better without spending hours and hours in front of a mirror.

1. Record your speech using your smartphone’s voice recorder or video camera
Play it back. Take note of lines that sound mumbled or need emphasis. Go over this and make changes immediately. Visually are you smiling? Are you engaging with the audience?

2. Plan in the analog world
We may exist in the digital world, but prepare in the “old world” of pen and paper. Brainstorm, sketch and draw on whiteboards. Graphic designers who work in PowerPoint rarely open the software program as the first step in creating a presentation. They “storyboard” their presentation before transferring their ideas to a digital format.

3. Introduce an antagonist
In every classic story, the hero fights the villain. The same holds true for your presentation. In 1984, the villain was IBM. Before Jobs introduced the famous “1984” Macintosh ad to a group of Apple salespeople, he created a dramatic story around it. “IBM wants it all,” he declared. Creating a villain allows the audience to rally around the hero–your product or your strategy to take on a challenge.

4. Obey the ’10-minute’ rule
Neuroscientists have found that the brain gets tired after 10 minutes. In other words, no matter how engaging the speaker, audiences will tend to tune out after approximately 10 minutes. If your presentation lasts longer than 10 minutes, break up the content with video, demonstrations or audience participation. Don’t give them time to get bored.

5. Make numbers meaningful
Big numbers should be put into context. If 220 million units have been sold to date, place that number into context by saying it represents “X” percent of the market. Break it down even further — and take a jab at the competition — by saying a competitor is “pulling up the rear” with its lower market share. Large numbers must be placed into a context the audience can understand.

Enough about Steve. What about You? What are some weaknesses, or strengths, in your speaking abilities? What have you learned or what’s holding you back from improving?

Ellen Dunnigan
Accent On Business
(317) 218-5115
ellen@accentonbusiness.net

  • Twitter
  • LinkedIn
  • Digg
  • Technorati
  • Facebook
  • del.icio.us
  • StumbleUpon
  • Google Bookmarks
  • email
  • RSS
  • FriendFeed
advertisement

7 Tips For Giving A Great Speech

Friday, October 15th, 2010

I’ve heard it said that at a funeral, most people would rather be in the casket then giving the eulogy. Speaking can be a frightening thing for most people, but once you conquer that fear, the world can open up for you. Whether it’s a short speech during a monthly meeting at work or a presentation that promotes your business, speaking is a great way to get noticed and move forward with your goals. Here are a few tips that will help you present like a professional:

1. Get focused. Take 5-10 minutes to do some deep breathing or meditation before your speech. Set your intention. What do you want people to get from this speech? Visualize the outcome. What do you want people to say to you when the speech is finished? Get a clear picture of the outcome in your mind.

2. Have a Plan. Never try to “wing” a speech. Preparing your presentation ahead of time will increase your chances for success. Know what you are going to say and the points that you will get across – have them written down for reference. Planning allows you to edit the presentation so that your only best material is being offered.
read full article »

  • Twitter
  • LinkedIn
  • Digg
  • Technorati
  • Facebook
  • del.icio.us
  • StumbleUpon
  • Google Bookmarks
  • email
  • RSS
  • FriendFeed
advertisement