Tony Scelzo
Ok. I have a friend, we all probably have one. They are really successful, despite themselves. Their theory on life is “I am a hammer and the world is a nail.”
Now this is OK, because they make it work. They get the things they need, they fire to their goals w/ meteoric flights. You know it is OK because sometimes we all have to “push through conflict” to get things done. There is big difference however between style and effectiveness.
The problem with the “cold blooded Katie bar the doors achiever” is that there are now no bridges to reverse path. Now as I tell you this I must admit this was my strategy for life the first 10 years of my professional life.
I was a student of the school “ results are king .” The ultimate problem with this has nothing to do with philosophy. It comes down to the fact that I would tell you that is the three win equation that is the long-term driver of all business and maybe even life too. The beautiful thing about business is that if built correctly, everybody wins, and everybody involved in the business feeds off it and grows exponentially.
For Example:
I create a partnership with a complementing speaker. They are the left brain of the equation, I am the right brain of the equation. We create a whole brain solution that we sell and market to businesses. I have always been more creative in thinking and weaker in creating processes. I reach out and partner with someone that teaches an awesome process to grow a business like CJ McClanahan at ReachMore Strategies. Hint, hint.
Out of it, the client gets the top line of the process of growing a business along with the ideas that will provide breakthroughs in application. The businesses get 10 times the value for the same class. Three wins strong.
Everybody wins because the collaboration provided a greater total package than the sum of its parts.
What if in a 90-minute class someone could walk out with a business development process and five creative tactics to grow their business.
That is the power of win/win/win.
The basic difference in my friend the all out achiever and the three wins person is that the latter believes in the system of life rather than just being individually exceptional in their success or their achievement.
Yes they did work hard, and I would never, never want to take that from them, but you have to understand you are part of a system bigger than yourself.
Systems are always circular — because of that, every one wins through a system thats feeds all of the players and creates value in each exchange for the product or service. Maybe that’s the point — we all can win. I think you deserve to also. I might lose a few of you left brainers here but life is not linear, it is a cycle so let me give it to you this way. The next time you try to solve a business problem; spend as much energy on style and design as innovation and problem solving. One twist of the Rubik’s Cube could bring the whole thing to Break Through. Execution will make your very successful but only design and innovation will take you to Break Through.
